Community-based Tourism Development

A significant number of local people are involved in providing services to tourists, and have meaningful ownership, power and participation in tourism enterprises.

This unit has the following responsibilities:

• Ensuring that community-based tourism is government led, private sector driven and community-based
• Raising tourism awareness in host communities
• Developing cultural and heritage custodianship
• Building capacity at local tourism level (through workshops and development of Tourism Forums)
  
  

Tourism Product Development

This unit is responsible for:

• Identifying and profiling potential tourism resources and attractions within local communities
• Packaging new themes, routes and experiences. Capatilising on the uniqueness of our culture and heritage for example creating heritage routes
  
  

Tourism Business Development

This unit facilitates business support services aimed at improving competence in the tourism sector(specifically for emerging entrepreneurs) through:

• Creating job opportunities
• Supporting tourism entrepreneurship
• Facilitating business development interventions, in various forms EG: workshops
• Black Economic Empowerment awareness & education campaign
• Tourism awareness, education and training programmes

Transformation

This unit is responsible for:

• Creating an enabling environment for emerging entrepreneurs to participate in the tourism industry
• Facilitating the creation of meaningful ownership of tourism enterprises by the previously disadvantaged entrepreneurs in the industry
• Facilitating the participation of and benefit of women, youth, people with disabilities
• Ensuring that BEE scorecard targets are met
• reness, education and training programmes

For more information on projects please click here