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2010 FIFA World Cup™
Green building and sustainable lifestyles 

Where the 2010 event can influence the health and well-being of participants, spectators and the public, it should be encouraged. This would include promoting a healthy and environmentally sound lifestyle and safe living conditions; ensuring compliance with health and safety standards; promoting good air quality, and avoiding, or at least reducing, noise and light pollution as well as the use of and exposure to toxic materials; and providing easy access to all the events for persons with disabilities.

The projects

Project progress 

Smart Living Centre in the GPP

The proposed Smart Living Centre in the GPP is a 2010 Green Goal legacy project expected to deliver substantial value to Cape Town. The Smart Living Centre will be a non-profit organisation that promotes sustainable living practices in order to educate and inspire, acting as a seed for further change, and helping Capetonians to adopt sustainable living practices. Through its unique design and use of many green technologies, the Smart Living Centre will demonstrate environmentally friendly construction, and will embody all the principles of ‘treading lightly’ on the earth. It will serve as an example, and inspire and empower Capetonians and visitors to our city to allow their lifestyles to be guided by earth-wise choices for a healthy and prosperous future.

The Smart Living Centre will provide a tangible and enjoyable learning experience for young people and adults through hands-on workshops, interactions with living plants and animals, seminars, lectures and guided tours.

The availability of non-potable water from the Oranjezicht Springs presents an opportunity to add to the environmental capital of the GPP through the development of a wetlands-type landscape. This area can be used to capture and manage water flows, using reed-based technologies and vegetation, which also provide habitats for small frogs and insects. The Smart Living Centre will face a series of wetland ponds filled with the spring water.

The following will be associated with the Smart Living Centre:

  • A worm farm
  • The biodiversity showcase garden
  • Organic vegetable gardens and vegetable allotments
  • Play areas for young people
  • A public art pavilion and outdoor art
  • A recycling drop-off centre and demonstration area
  • A bicycle rental facility

A business plan and draft fundraising strategy was developed in 2008, and a Konrad Adenauer Stiftung (KAS) sponsored workshop was convened on 27 March 2009 to discuss the Smart Living Centre and its programmes. A wide range of stakeholders attended, including the landscape architects responsible for the GPP, as well as representatives of Sail Stade France, the operator of the new Green Point Stadium and the GPP. The operator expressed support for the Smart Living Centre, subject to the negotiation of sponsorship and legal and management arrangements between the operator and the Smart Living Centre management.

The Smart Living Centre will be a non-profit entity; however, it will operate or grant concessions for certain commercial activities, such as an Smart Living Café, which will generate revenue and turn a profit. All revenue and profit from operating activities will be used to support the Smart Living Centre’s programmes. The Smart Living Centre will have three full-time employees for the first two years of operation, adding a full-time bookkeeper in the third year.

It is proposed that a six-month start-up phase will precede a 12-month construction period, after which the Smart Living Centre would be in full operational mode. The start-up phase will be funded by donor and public funds, during which detailed architectural drawings and zoning modifications will be completed. The construction phase would commence only once sufficient funding has been secured. It would be funded as determined during the start-up phase, through a combination of donor and other funds (i.e. grant funding, loans, government capital investment, corporate donations/sponsorship or a combination of the aforementioned) that would not require the capital to be refunded.

The projected funding requirements for the start-up and construction phases are R1,5 million and R2,7 million respectively, with R35 million required for the actual construction and fitting out of the Smart Living Centre.

The stadium architects responsible for the upgrade of other buildings in the GPP were appointed to prepare conceptual design drawings of the Smart Living Centre. Their brief called for the design of a ‘green building’ that is a demonstration of sustainable building practices in its own right. The footprint of the centre is now finalised, and the detailed design is being translated into artist’s impressions to be used for fundraising purposes.

To view the Smart Living Centre on the Green Point Park summary, Please click here...

Lessons learnt on the Smart Living Centre

The Smart Living Centre has evolved over time, from the initial concept to an anchor element within the GPP. However, significant capital funding is required to construct and equip this centre to offer a world-class environmental education experience to visitors and residents. Approval in terms of environmental and planning legislation must still be obtained, and more public consultation is required to ensure broad buy-in.

The legal arrangements between the City of Cape Town (CoCT) as the land owner, the operator appointed to manage the park for 30 years, and the to-be-established Smart Living Centre legal entity have been extensively debated, but have as yet not been resolved. Further discussions will be required to discern the most beneficial arrangement for all parties. It will to a certain degree depend on the type of grant or funding that is secured for the construction and operation of the centre, and the conditions under which the funding is granted.

Raising funds for environmental projects in the current economic climate is a challenge, particularly to access funding from the corporate sector. The strategy to date has been to target overseas grant funding. KAS is assisting by facilitating access to German agencies with grant funding. At the same time, grants from foundations elsewhere in Europe and the United States of America are being targeted. The services of a skilled fundraiser may have to be contracted to assist the CoCT and Provincial Government Western Cape (PGWC) with this task.

Undertake and monitor green review for Green Point and Athlone stadia

In 2007, the Department of Environmental Affairs and Tourism (DEAT), through the Urban Environmental Management Programme (UEMP) funded by the Royal Danish Embassy, commissioned a review of the greening status of the FIFA World Cup stadia (official match stadia and training venues). The aim was to establish how ‘green’ the stadium designs were, and provide the design teams with the opportunity to enhance the green aspects of their designs. The review also summarised the lessons learnt for the benefit of other stadium designers and operators.

DEAT appointed a team to review the designs of five World Cup stadia, including both Green Point Stadium and Athlone Stadium, using the Council for Scientific and Industrial Research’s (CSIR) Sustainable Building Assessment Tool.

Representatives from the CoCT and the professional teams responsible for the design of the stadia met with the review team to brief them on the design of the stadium as well as measures that have been taken to make the stadia more sustainable from an environmental, social and economic perspective.

The professional team reviewed the draft report produced for each stadium before it was finalised. The findings from the Green Point Stadium report were published in a booklet, Green Point Stadium: Environmental Performance Enhanced.

The review team concluded that the overall sustainability of both stadia was good and well balanced across the three measured areas. Some cutting-edge interventions in Green Point Stadium were noted, including the water-cooled variable refrigerant-volume air-conditioning system, used for the first time in a stadium application in South Africa.

The recommendations made by the review team have been considered, and in the case of Green Point Stadium, further optimisation of the BMS will be achieved through the installation of additional lighting sensors in the stadium, funded from the Danish International Development Agency (DANIDA) 2010 carbon offset grant.

Lessons learnt on green review for Green Point and Athlone Stadia

Although the purpose of the review was to determine whether the stadia designs were in line with green building principles, the review team also shared considerable insight and knowledge with the stadium professional teams at the workshops. The host cities that participated in the review of the 2010 World Cup stadia (Cape Town, Durban, Rustenburg and Polokwane) all felt that it would have been more beneficial if this specialist knowledge had been available during the conceptual design stage of the stadia. By the time the review took place, most stadia were already designed and in the construction phase.

Although it was an academic exercise for most of the stadia, in the case of Green Point Stadium, some of the recommendations from the review can still be retrofitted to the stadium. Additional funding was recently secured to implement further optimisation of the Building Management System, which was a recommendation from the review.

The final report of the Green Point Stadium review was shared with the professional team responsible for the Philippi Stadium upgrade, and as a result, two best-practice energy-saving interventions have been included in the stadium refurbishment, also funded by the UEMP 2010 carbon mitigation programme.

Cape Town Green Map

The primary objective of the Cape Town Green Map is to inform Capetonians and visitors of opportunities to experience and support Cape Town’s wealth of natural resources and sustainable ‘green’ living options. The Green Map provides a fresh view of the city’s environment, and showcases ‘hot spots’ and locations of ecologically sensitive areas and activities in and around Cape Town. Included in the map are nature reserves, ecotourism sites, organic and farmer’s markets, recycling drop-off centres, etc.

This map will give Capetonians and visitors to Cape Town an overview of the wealth of sustainable options available to them, and will encourage behavioural change. It further creates an incentive to the city’s commercial sector to become more environmentally aware and adopt ‘green’ and/or sustainable practices and operating procedures.

The Cape Town Green Map is available in an online interactive version, accessible to the general public and visitors alike, on www.capetowngreenmap.co.za. A printed version of the map will be available from October 2009, and will be updated before the 2010 FIFA World Cup™ in June 2010.

The Cape Town Green Map is based on the Open Green Map System (http://www.greenmap.org), thereby benefiting from Greenmap.org resources and mapping technologies. Cape Town has joined over 350 Green Map cities in 50 countries on the Greenmap.org website.

A set of ‘green’ criteria and icons are used to select and display locations on the map.


The Cape Town Green Map was launched on 5 June 2009 at a carbon-neutral ‘virtual’ function hosted on PCs/laptops/mobile phones. The media were invited to register upfront to receive their green media pass, which provided up-to-the-minute newsfeeds on the day of the launch.

Lessons learnt on Cape Town Green Map

The services of a specialist mapping and communications team were required to create the Green Map. The CoCT awarded the contract to a team with many years’ experience in creating online and tourist maps. The team’s creative approach has been valuable in creating awareness of the map, and establishing it as a source of environmental information in the city. Green Map bookmarks and a small display will be used to market the map widely at environmental conferences and events.

The initial plan was to attract a few headline sponsors for the map, but in the current economic climate, this has proved challenging. It is likely that the Cape Town Green Map has to establish itself as an online environmental resource with a credible following, before commercial sponsors will be interested. The CoCT is therefore retaining control over the map until after the 2010 FIFA World Cup™, when third-party sponsorship will again be considered.

2010 Green Goal volunteer training module

The Local Organising Committee (LOC) has identified 16 functional areas for volunteers, including environmental services. Environmental services volunteers are expected to have an interest in environmental and waste management. They should be able to inform spectators of the environmental management initiatives in the stadium precinct and the other areas where they may be deployed.

All volunteers will receive induction and training to understand their responsibilities, the venue of operation, and general information about the 2010 FIFA World Cup™.

Host City Cape Town will appoint approximately 500 volunteers to assist with the operations of the 2010 FIFA World Cup™. These volunteers will receive environmental awareness training, irrespective of their functional area. In-depth training will be provided for environmental services volunteers who will be deployed to assist with recycling and waste management during the 2010 FIFA World Cup™. For this purpose, an environmental awareness training module has been developed, incorporating contents from the CoCT Basic Environmental Awareness Training, the Smart Living Tool for Adult Learners, and the DEAT training course on event-greening guidelines.

Volunteer applications for the 2010 FIFA World Cup™ closed on 31 August 2009, and security screening and pre-selection is under way.

The volunteer programme is one of the legacy programmes of the World Cup event, aiming to equip volunteers with the skills also to serve at future major events. The imparting of environmental knowledge about the Green Goal 2010 programme, the city and the region, is part of this legacy. The environmental awareness training module will be used for volunteer training for future major events in Cape Town and the Western Cape.

Lessons learnt on Green Goal volunteer training module

The inclusion of environmental services in the functional areas for volunteers was an early success of the 2010 Green Goal programme. Environmental services volunteers were recruited for the FIFA Confederations Cup (FCC), and they contributed significantly to keep the stadium environments litter-free by assisting spectators to dispose of their waste in the containers provided for this purpose. They also assisted with waste separation, ensuring that waste was disposed of in the correct bin for future recycling/disposal.

The FCC experience showed the importance of volunteer training and induction. Training of volunteers for the 2010 FIFA World Cup™ will start earlier and will be more comprehensive than for the FCC, to ensure that volunteers are adequately skilled for the task they must perform.

Host City Cape Town took a decision that all volunteers, regardless of where they are deployed, should receive basic environmental awareness training to equip them to answer general questions about the environment of Cape Town. Based on the experience of the FCC, environmental services volunteers will also be recruited to serve at the fan fests, Public Viewing Areas (PVA’s) and along the fan walk to help keep these environments litter-free, especially since cleansing crews will not be allowed to access these areas during operating hours.

Soccer and environment educational poster and guide

The project “Making Connections – Soccer and Environment” was conceptualised by the team responsible for the City of Cape Town’s (CoCT) Local Agenda 21 programme. The CoCT partnered with a local Non-Governmental Organisation (NGO), Youth Unlimited, to develop the poster and conceptualise the messages. The poster was successfully piloted as an environmental education tool at a Manenberg youth football tournament in 2006.

"Making Connections - Soccer and Environment" poster

 

 "Making Connections - Soccer and Environment" teachers guide


Green Goal soccer club competition

The 2010 Green Goal soccer and environment educational programme is targeting Grade 7 learners of schools participating in the CoCT Youth Environmental Schools (YES) programme. The poster has been updated with new messages, and has been approved by FIFA for distribution. An educational programme, including an interactive theatre production, has been developed, using concepts from the poster and booklet. This is supported by a teacher guide containing suggestions on how to integrate the soccer and environment poster and concepts with the Grade 7 curriculum.

The schools that participated in the soccer and environment educational programme will play in a Green Goal soccer and environment tournament on World
Environment Day, 5 July 2010.

Lessons learnt on the soccer and environment educational poster and guide

The original soccer and environment poster was developed as a resource for a
workshop as part of the Local Agenda 21 partnership between the CoCT and Aachen in Germany. The poster concept was formed cooperatively between the CoCT and a local NGO.

The 2010 FIFA World Cup™ created an opportunity to develop the poster into a
resource, which, together with an environmental education programme, aims to
raise awareness and change behaviour. The interactive theatre production makes
use of concepts from the poster to support the message of environmental
protection.

The development of the educational booklet has taken longer than expected, due to the need for more research to integrate the contents with the curriculum for Grade 7. A draft is now available, and will be submitted to FIFA in September 2009 for approval. It was beneficial to have the team developing the educational programme and interactive play work closely with the designers responsible for the development of the poster and educational booklet.

Green Goal short films

A short DVD promoting the 2010 Green Goal programme was developed and screened for the first time at the Green Goal Action Plan launch in October 2008. Since then, the DVD was screened at various meetings and exhibitions, including Soccerex 2008. The DVD will be updated with new footage, and will be screened during the World Cup at fan fests and PVAs.

Lessons learnt on Green Goal short films

In order to document the Green Goal programme effectively, footage should be acquired on a regular basis. Filming should start as early on in the process as possible.

Anti-littering and waste recycling campaign

The CoCT has ongoing anti-littering campaigns as part of the Solid Waste Department’s communications strategy. The CoCT has obtained the sole rights to re-launch the character Zibi to assist with a public awareness campaign for a split-bin system for wet and dry waste, being rolled out in certain identified areas in the Cape Town CBD.

PGWC’s 2Wise2Waste campaign, launched in December 2006, will be rolled out to fan jols and base camps in the province as part of the 2010 FIFA World Cup™ preparations.

The LOC developed recycling signage for the FCC, and is currently reviewing this signage to integrate it with event signage for the 2010 FIFA World Cup™.

A specific 2010 anti-littering and waste recycling campaign is currently being scoped. The campaign will integrate with the existing waste campaign strategies of the CoCT, PGWC and LOC. The campaign will target residents and visitors before and during the World Cup, and aims to prevent littering and promote recycling in event areas.

‘Drink tap water’ campaign

The CoCT was recently awarded ‘blue drop’ status by the Department of Water and Environmental Affairs (DWEA). Blue drop status indicates that consumers can safely drink water from the taps in Cape Town, and be secure in the knowledge that wastewater is managed and discharged in a sustainable, environmentally acceptable manner.

An above-and-below-the-line Green Goal 2010 advertising campaign is currently being scoped to assure and encourage residents and visitors to the 2010 FIFA World Cup™ that Cape Town’s tap water is safe to drink. A pilot campaign, in partnership with the LOC and Match, will be rolled out at hotels in Cape Town during the final draw, and will be scaled up during the 2010 FIFA World Cup™.

Green procurement for 2010 events

Greening of 2010 events

Green procurement criteria have been included in the tenders for the stadium operator, fan fest operator and final draw red-carpet pre-event organiser. A scoring mechanism has been developed, which will be used as a basis for other operational tenders for the 2010 FIFA World Cup™. 

The CTICC, the venue of the final draw, recently launched its event-greening strategy and green event packages, which will be available during the final draw.

The CoCT has a power-purchase agreement with Darling Wind Farm. Green electricity certificates will be purchased for events in Green Point Stadium, fan fests and PVAs during the 2010 FIFA World Cup™.

Lessons learnt on green procurement and greening of 2010 events

The lack of a comprehensive corporate green procurement policy has been highlighted, although municipal legislation provides for environmental criteria to be included in tenders, as long as it is supported by a defensible scoring system. The scoring system is being refined, and can be applied to the procurement of goods and services for future events.

Although the Green Goal principles are incorporated into all aspects of Host City Cape Town’s 2010 FIFA World Cup™ preparations, specific measures such as the purchasing of green/renewable energy can be taken to improve the green signature of the event. Renewable energy is more affordable than most people realise, and in Cape Town, it is possible to purchase wind energy from a facility on the city’s doorstep.

Key references and source material

  • City of Cape Town Basic Environmental Awareness Training (BEAT).
  • City of Cape Town. April 2008. Water services development plan for City of Cape Town 2008/09 – 2012/13.
  • City of Cape Town. May 2008. Audiovisual of Mouille Point Student landscape
    design competition prize-giving.
  • City of Cape Town. October 2008. 5-minute audiovisual overview of Green Goal 2010 programme.
  • City of Cape Town. July 2009. Final Draw Event Greening Strategy.
  • City of Cape Town. July 2010. “Making connections: Soccer and Environment” poster.
  • Green Point Stadium: Environmental performance enhanced. 2008. Published by Brooke Patrick Publications and the Royal Danish Embassy.
  • Konrad Adenauer Stiftung. October 2008. Audiovisual of Green Goal 2010 Action Plan launch.
  • National Department of Environmental Affairs and Tourism. 2009. Guideilnes for the greening of of large sports events, with a focus on the 2010 FIFA World Cup™.
  • Ozinsky, S, Ackermann, K., and Lamb, S. January 2009. Green Point Park and ECO Centre Business Plan. (Cape Town, South Africa). Commissioned by City of Cape Town.
  • Provincial Government of the Western Cape. December 2006. 2Wise2Waste Programme.
  • Smart Living Training Tool for Adult Learners.
  • Stadium Architects. August 2009. Green Point Eco-centre conceptual design.
    Commissioned by City of Cape Town.
  • Sustainable Energy Africa. April 2009. A Green Goal 2010 Workshop: Taking responsibility for tourism during the 2010 FIFA World Cup™ (Cape Town).
  • Todres, P., Adams, G. April 2009. Presentation at Green Goal 2010 workshop on responsible tourism.
  • Urban Environmental Management Programme and Green by Design WSP, 2008. 2010 FIFA World Cup Green Point Stadium: Environmental Performance Enhanced. (Pretoria, South Africa). Commissioned by Department of Environmental Affairs and Tourism, funded by the Royal Danish Embassy, South Africa.


 

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